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He died October 11, 2011 Ten Years Ago and we lost a visionary https://en.wikipedia.org/wiki/Steve_Jobs What Jobs Really Thought About Research Jobs’ thoughts about market research: (Walter Issacson’s biography) In 1982 the Mac team, “thought they should do market research to see what customers wanted. ‘No,’ [Jobs] replied, ‘because customers don’t know what they want until we’ve shown them…